Remote Work is the Key to Increasing Creativity in the Workplace by Encouraging Diversity.

By: Stephanie Diana Eubank

The topic of diversity in the workplace is a stimulant for creative problem solving and has been well researched and embraced in business.  In the Forbes article, Agona (2021); explains in layman’s terms why diversity creates more creative problem-solving.  In a nutshell, as detailed in, Agona (2021), workplaces with people with the same culture and similar backgrounds can create group thinking and, yes, people.  The article, Agona (2021); goes on to note that workplaces with diverse workforces have more dissenting ideas.  It may seem counterintuitive to have “no” people on one’s team, but as detailed in, Agona (2021); the diversity and difference of opinions and views leave room for developing creative problem-solving.

Companies that want to expand diversity to increase collaboration and creative problem-solving have a unique opportunity to do so in remote workplaces.  Sadly, many companies are missing out by pushing back against remote work.  As detailed in, Hunt (2021); remote workplaces allow for people from diverse, social, ethnic, and geographic locations.  Additionally, in the Forbes article, Hunt (2021); notes that single parents and women benefit from remote work as it allows more balance between life and work.

In the past companies often had to address geographic issues by transplanting or having to relocate workers from one area to a mecca of the industry like Silicon Valley.  Other issues when companies relocated to areas such as Texas to cut costs of running a business and paying to relocate employees or losing a large proportion of the staff because relocation would cause professional isolation.  As detailed in Cascio (2000), professional and geographical isolation has been long documented issues in remote work. The pandemic has since made this into an opportunity.   

In a LinkedIn article, McLaren (2021); details how the pandemic made many companies convert to remote, allowing expanded use of telecommunications tools like Zoom and Teams to be used more frequently and normalized.  Further detailed in the article, McLaren (2021); the wide utilization of remote work has helped dwindle the need for relocation and the costs for companies.  Further remote work has helped expand the use of telecommunication systems to dispel the age-old argument that remote work in business dulls collaboration and productivity. 

The facts about remote work and diversity and how remote work aids inclusivity shifts the conversation to ask how does a company battling the Great Resignation deal with attracting and retaining a diverse workforce?  As detailed in the article by White (2021), there are three ways to accomplish this.

1. Encourage remote work and be willing to negotiate remote or hybrid work.
2. Develop more comprehensive PTO plans and make proper accommodations regarding COVID and family leave. 
3. Hiring managers who understand that employees are humans and respect the boundaries of their personal time. 

To quote one of my industry mentors, leaders need to remember to “Focus on managing the work not managing the people”.  Developing that concept in a nutshell as part of remote organizational culture will encourage employee retention and curb the stress on leaders and followers.

In conclusion, companies need to encourage remote work as a tool to increase diversity in the workplace.  The recession and the great resignation are teaching all sectors of business the value of creative problem solving and how diversity helps encourage collaborative thoughts.  Remote work is an underused tool to help give organizations the competitive advantage needed to survive the trials ahead.

If you would like to read more on remote work and diversity, please see the citations below. Also, if you like this post, be sure to leave a comment, like, and subscribe. Sharing is caring, so please share far and wide.

Work Cited

Agona, L. (2021, October 13). Council post: Is remote work a diversity and inclusion issue? Forbes. Retrieved July 11, 2022, from https://www.forbes.com/sites/forbescommunicationscouncil/2021/10/13/is-remote-work-a-diversity-and-inclusion-issue/?sh=3f16d771626c

Cascio, W. F. (2000). Managing a virtual workplace. Academy of Management Perspectives, 14(3), 81–90. https://doi.org/10.5465/ame.2000.4468068

Hunt, S. T. (2021, May 12). SAP brandvoice: How hybrid remote work improves diversity and inclusion. Forbes. Retrieved July 8, 2022, from https://www.forbes.com/sites/sap/2021/05/12/how-hybrid-remote-work-improves-diversity-and-inclusion/?sh=8965f01321fe

McLaren, S. (2021, February 3). Why the rise of remote work may help companies become more diverse – and more inclusive. LinkedIn. Retrieved July 11, 2022, from https://www.linkedin.com/business/talent/blog/talent-acquisition/why-remote-work-may-help-companies-become-more-diverse

White, N. (2021, May 27). Here’s how to foster diversity, equity and inclusion in a remote-work world. Entrepreneur. Retrieved July 11, 2022, from https://www.entrepreneur.com/article/372149